It looked like their Macaringues were only on sale online as I quickly sprinted back around the store to try to find this product and I couldn’t find it online either but just after Xmas I did a Tesco shop online and they had them in stock. I was naturally absolutely delighted to see my illustrations on some packaging available in a major supermarket and personally I think it looks great.
It turns out for now at least the Macaringues are exclusively on sale at Tesco and the product contains 24 Macarinques but it’s really nice to see some packaging I was involved in creating is now available on the shelves at a supermarket. I have been waiting two years for this particular product to be sold but it’s been worth the long wait.
It was great to work with Lee’s Food and the awesome designers at Flock Creative. They have all been very friendly, nice, helpful and supportive. It’s always feel like happy and easy to work with them.
For this job, the shop of the macarinques was the key thing to capture. Over the last two years I have illustrated all kinds of different shapes and angles for the macaringues but luckily I was able to bring my own illustration style into this project. So that was great!
This was the second product I have illustrated for Lee’s Food, the first being mini snowballs which are also available in supermarkets. That was a great project to work on as well and I hope in the future I can work with them again. It would in fact be great to work with any companies/agencies that deal with food packaging.
I really hope this project can generate more “packaging” illustration or design commission projects for me in the future as I love this kind of project. I can draw anything and work on any kind of illustration projects. But food and drink illustrations are one of my biggest passions. Plus it always feels great to see your own illustrations on the local supermarket shelf. So if you are looking for an illustrator to illustrate and design your product packaging. Please contact me!